What We Learned at Global Pet Expo 2023
Pet Industry Growth: Natural Products, Technology & Global Expansion
The pet industry is booming and showing no signs of slowing down — with sales projected to surpass $200 billion by 2025. This growth reflects not just the love we have for our pets but also a major shift toward better nutrition, sustainability, and cutting-edge technology that enhances pet health and wellness.
The Pet Industry Is Growing Rapidly
In the United States alone, there are an estimated 180 million pets. In 2020, the pet industry was valued at $99 billion, and the market is on track to double by 2025. Drivers of this growth include:
- More households owning pets, including millennials and Gen Z.
- The rise of pet-friendly businesses and services.
- Higher spending on veterinary care, nutrition, and enrichment.
Consumers Want Natural, Sustainable, and Healthy Pet Products
Modern pet parents are treating their pets like family, which means they are seeking organic, non-GMO, and eco-friendly products. Trends shaping the industry include:
- Organic and natural pet supplements and treats.
- Eco-friendly packaging and sustainable sourcing.
- Increased demand for plant-based wellness options like CBD.
Technology Is Transforming Pet Care
Pet tech is one of the fastest-growing segments in the market. New innovations are helping pet owners provide better care and peace of mind:
- Smart Collars – track activity levels, sleep, and location.
- Connected Feeders – schedule and portion meals remotely.
- Pet Cameras – allow owners to check in and even talk to their pets while away.
The Globalization of the Pet Industry
International pet brands are expanding rapidly, and online marketplaces have made it easier for consumers worldwide to access premium products. Globalization is driving:
- Cross-border e-commerce for pet supplements, food, and accessories.
- Lower shipping costs and faster delivery options.
- Increased awareness of wellness-focused brands like Hemp Well.
What This Means for Pet Parents
With more options than ever, pet owners can be selective — prioritizing products that are natural, transparent, and science-backed. Whether you’re looking for calming chews or hemp oil for horses, the pet wellness market is full of innovative solutions that support your pet’s health at every stage of life.
Article review
How this Hemp Well article is reviewed.
Author bio: Hemp Well’s editorial team writes pet wellness articles using Hemp Well product knowledge, label directions, customer questions, and responsible hemp education.
Reviewer bio: Reviewed for product accuracy, claim discipline, label consistency, and Hemp Well quality standards.
Veterinary note: This article is educational and is not a substitute for diagnosis, treatment, or advice from your veterinarian. Veterinary credentials are listed only when a specific veterinary reviewer is named.
Editorial policy, veterinary note & source citations
Editorial policy: Hemp Well content is written to help pet parents understand pet hemp products, serving-size considerations, product formats, quality standards, and safer shopping decisions. We avoid disease-treatment claims and update articles when product labels, regulations, or available guidance changes.
Veterinary note: Hemp Well educational content is not veterinary medical advice. If your pet has a medical condition, takes medication, is pregnant, intended for breeding, or symptoms worsen, consult your veterinarian before starting or continuing any supplement.
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